Sales Enablement KPI = Customer Success

Right Message to the Right Person at the Right Time Across the Right Channel


In today's ultra-competitive, constantly changing world, CXO's and Sales & Marketing leaders need to ensure they are delivering the Right Message to the Right Person at the Right Time, and they need to ensure they are doing so through the right channel. The ability to measure the success of customer meetings, marketing materials and salesperson performance is critical for leading companies. ROI, sales enablement KPI's and Leading Indicators of Success are king in today's markets, and SKURA delivers.

Whether you're the CEO, VP Sales, VP Marketing or the salesperson in the field with customers, SKURA gives you next-generation capabilities. To create effective salespeople we ensure you are having the best conversation, conveying the perfect message and truly engaging your customers in a win-win dialogue, using our real sales enablement platform.

executive in yellow circle

Excite Executives

With increased demands for performance, smarter customers and an ever-evolving technology landscape, today's CXO's need to ensure they are getting real, tangible ROI for their investments in sales, marketing and product development.

SKURA provides Executives:

  • A Competitive Advantage for the Sales & Marketing Departments.
  • Tangible, Verifiable ROI on their Sales & Marketing Investment.
  • A path to Improved Customer Engagement, Reputation and Compliance with Regulation.

Real Sales Enablement

Today's sales managers and salespeople need the ability, capability and tools to engage customers in an exciting, compelling and novel manner, ensuring they create a competitive advantage and hit their goals.

SKURA provides Sales Management and Effective Salespeople:

  • The Right Message to The Right Person at The Right Time Across The Right Channel.
  • A recommendation of what information, message and content should be delivered to which customers to increase engagement and win rate.
  • An ability to deliver your perfect sales message across any channel or medium, giving the customer information when and where they want it.
hand-shaking executives
executive with the Skura iPad sales app

Empower Marketing

With constantly changing information, messages, products and mediums, marketing needs the ability to keep pace, providing the right message to the right person, all while delivering true ROI on the companies investment.

SKURA provides Marketing Executives:

  • Improved control of brand and associated messaging across all relevant channels.
  • Real-time data and analytics from the field on the effectiveness of marketing assets and investment.
  • A custom-tailored approach to messaging which meets specific customer demands.
  • A true ability to track and report ROI on marketing to the appropriate stakeholders.
Sales Enablement Success Series

Chapter #1 of our Sales Enablement Success Series is available NOW!

Sales is not a fixed science. Developing a skill-set to keep up with today's empowered buyer is essential to a sales team's success.

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Guest Blogger

Peter Ostrow

Peter Ostrow – Vice President And Research Group Director
21st Century Selling Comes of Age
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See how SKURA can change the way you sell

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